The Shopify App Store is packed with thousands of apps, but not all are worth your time. The right set of tools can streamline operations, improve marketing, and boost sales. Here are some must-haves for 2024:
- Klaviyo for email and SMS marketing automation.
- Judge.me for collecting and displaying customer reviews.
- ReConvert for post-purchase upsells and thank you pages.
- Plug in SEO for on-page optimization and audits.
- Shopify Inbox for live chat and customer communication.
- PageFly or Shogun for custom landing pages.
- Loop Returns for easy returns and exchanges.
Each app should serve a purpose and align with your goals. Don’t overload your store with too many plugins, though — performance should always come first. Review your app stack regularly and remove what you don’t use.
Choosing the right tools can transform your store’s efficiency and help you scale with confidence.